For brands & researchers
Run market research campaigns powered by AI conversations
Launch conversational studies that capture rich, qualitative insight at scale. Target audiences, iterate quickly, and receive instant synthesis.
Why TRACX
Qual insight, at the speed and scale of digital

Better signal
Structured chats reduce noise and help participants go deeper.

Faster cycles
Spin up concepts and get feedback in hours, not weeks.

Actionable synthesis
Instant summaries, themes, and quotes ready to share.

Privacy-first
Consent-driven, PII-aware workflows by default.
How it works
From brief to insight in three steps

1. Define goals & audience
Choose objectives, write a brief, and target demographics.

2. Launch AI conversation
Deploy guided chats that adapt to responses in real time.

3. Review synthesis & export
See themes, quotes, and CSV exports instantly.
Built for teams
Collaborate, iterate, and ship insight faster
Share campaigns with stakeholders, track progress, and keep everyone aligned with live summaries and exports.
10x
faster cycles
70%
cost reduction
>85%
positive participant feedback
Want to run a research campaign?
We'll help you find the right participants and get the insights you need.
FAQ